La familia de Kobe Bryant acordó una nueva asociación con Nike, la compañía y la esposa de Bryant, Vanessa, anunciaron el jueves. Con el nuevo acuerdo, Nike continuará produciendo zapatos y ropa de la serie Zoom Kobe de Bryant. El contrato anterior de Bryant con Nike expiró el año pasado.
Desde Nike:
Durante muchos años, Nike y Kobe Bryant trabajaron juntos para inspirar a los fanáticos de todo el mundo. Con Nike, Bryant dejó un linaje revolucionario de zapatillas de baloncesto y aprovechó las oportunidades para difundir su amor por el deporte desde la Gran China hasta América del Norte. Más de dos años después del fallecimiento de Bryant, su legado, dentro y fuera de la cancha, continúa resonando.
Hoy, Nike se complace en anunciar un nuevo capítulo de colaboración con la familia Bryant. En asociación con Vanessa Bryant, la colaboración inspirará a una nueva generación de atletas y fomentará la participación de los jóvenes en el deporte.
… Como parte de la nueva asociación, Vanessa y Nike trabajarán juntas para establecer un centro de baloncesto juvenil en el sur de California y Nike y la familia Bryant seguirán equipando a los atletas de la NBA y la WNBA que llevan el legado de Mamba Mentality.
«¡Estamos emocionados de anunciar que nuestra asociación con Nike continuará! Estoy muy orgulloso de que los zapatos de mi esposo sigan siendo los más usados por los jugadores en las canchas de la NBA y que la demanda de sus zapatos siga siendo tan deseada por sus fanáticos en todo el mundo». , dijo Vanessa Bryant en un comunicado el Instagram. «Sé que este es un momento inspirador para los fanáticos globales de mi esposo y mi hija, ¡y aprecio mucho a todos y cada uno de ustedes!»
Según Nike, el primer par de zapatos de la nueva asociación, el Kobe 6 Protro «Mambacita Sweet 16» honrará a Gigi Bryant. Todos los ingresos del zapato beneficiarán a la Fundación Deportiva Mamba y Mambacita.
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